Yesterday I was having lunch in Century City and stopped by the all the shops on my way to my car. I noticed a new H&M store opening up there TODAY. They had a rack of magazines outside the store, I guess to help inspire customers to come back... AND IT WORKED. Except I didn't go back, I just ordered online. That makes a total of three H&M's in the Los Angeles area, making shopping very quick and easy.
But, I'm not gonna lie...
I did love when H&M was only in New York and there was a select few bi-coastal people and online savvy shoppers who could be found sporting their threads.
Speaking of coast to coast and then some, if you are in London tomorrow night - H&M will be celebrating their collaboration with Jimmy Choo.
There's not that many amazing hotel rooftops in Los Angeles, but I have to say...I'm pretty much down with the London's.
Check out some images from inside the party of your favorite 90210 stars. Let's also give a warm welcome to the neighborhood, Katie Cassidy who plays Ella Simms on the new CW show Melrose Place.
Also, 7th Heavens Ashlee Simpson-Wentz is moving on the block and from what I've seen on the MP pilot. She seems like she's up to no good.
Looks like LA is going get even super sexier with all these hometown based shows and young starlets running around.
Some other InStyler's that were in attendance were:
New Moons-Kellan Lutz and Noot Seear, Transformers-Tyrese Gibson, icarly's-Miranda Cosgrove, Kat Dennings from Nick and Noras Infinite Playlist...along with so many more. Just another InStyle day at NeverWood HighHairstylist to the stars-Jen Atkin, with 90210's Shenae Grimes & Jessica StroupLA Ladies Jessica Stroup, Katie Cassidy & Ashlee Simpson-WentzInStyle Party decor and ambience
Marketing runs the world now. Because of marketing the world is overflowing with people who are famous, or anyway familiar. These people aren't celebrities. Not real celebrities.
And he argues the shift to digital technology works against the rise of another mega-celebrity:
It has taken some time to see how modern media squashed the life out of genuine celebrity. Web sites, TV and magazines shot Michael Jackson and his white glove into the sky like a Roman candle. But in the nature of fireworks, modern media then fired thousands of other people into the same sky - singers, actors, athletes, talk-show hosts, psychologists, comedians, models - and turned them all into . . . familiar faces...
A real celebrity is beyond reach. Today, to hang out with famous people all one needs is the ability to mouse-click. Constant clicking rubs the shine off anyone's glamour. Beautiful people have become a dime a dozen.
NOT SO FAST
There's good reason to suspect that, sooner or later, new technology will spawn an even bigger mega-star with even more global reach. That's been the pattern in the past actually and there's little reason to think it will end now.
With every new technology - from the rise of film, recorded music, talking pictures, transistor radios, FM radio, cable TV, and now the digital revolution - experts have predicted the death of celebrity. But each advance has generated celebrities bigger than the past.
The first big star was Rudy Vallée, whose soft singing voice was amplified by the invention of the electric microphone. He inspired other crooners like Bing Crosby, whose 500 million records sold make him one of the top five selling artists of all time. Next came Frank Sinatra- a true mega-star whose scores of bobby-soxer followers helped solidify the notion of teen pop culture and who was one of the first to capitalize on tie-ins between radio, albums, and feature films. Then came Elvis Presley, the King who took teen culture to a whole new level -his hip-swiveling appearances on Ed Sullivan making national news - and sold more than a billion records over his career.
Noted rock critic David Marsh has said that Elvis ushered in the first major shift in modern popular music culture. The second shift came with the Beatles (who also sold a billion+ records) and the British Invasion, which augured the shift to album-oriented rock featured on FM radio. Michael Jackson defined the third major revolution in popular music, selling some 750 million records and, according to Marsh, giving rise to the heavily produced pop form which is with us to this day. MJ can count everyone from Madonna and Justin Timberlake to Beyoncé, Britney, and Lady Gaga among his disciples.
The digital revolution - from Facebook and Twitter to YouTube - creates a powerful platform for instantaneous global reach that goes beyond what radio, TV, and even cable TV can offer.
James Dean, Marilyn Monroe, Marlon Brando, Elvis PresleyThe NEXT BIG THING is predicted to be more of a global celebrity. Unlike Elvis from the U.S. and the Beatles from the U.K. This next celebrity will rise simultaneously not being tied to one country of origin and be seen as a world mega-star. Glimmers of the new age of global celebrity are peeking through. "Jai Ho," the theme song for the mega-hit Slumdog Millionaire, features lyrics in Hindi, Urdu, Punjabi, and Spanish and has been covered by Americans the Pussycat Dolls and Snoop Dogg. Its composer is A.R. Rahman, a star film composer who has already sold over 200 million records in a career that began only in 1992.
Grammy and Academy Award-nominated rapper M.I.A.'s persona is equally rooted in London and Sri Lanka. TIME magazine ranks her as one of the world's 100 most influential people and sums upher global appeal:
She's a Sri Lankan refugee who didn't speak a word of English before she was 10, yet she's also a child of Chuck D and the Pixies and Fight Club and MySpace. There are no borders for her. . . You don't have to be from the West to have a favorite Biggie song. We are all listening to the same music.
The end of Mega Fame...you tell me.
The rise of a new technology has led to a celebrity even bigger than the last.
My prediction is that NEVERWOOD HIGH will be the perfect platform for this so called GLOBAL CELEBRITY.
Thursday, November 12, 2009 
